Cookie Policy
Last updated: February 2025
At ephyrixon, we believe in being upfront about how we collect and use data when you visit ephyrixon.com. This policy explains what tracking technologies we use, why we use them, and how you can manage your preferences.
We use cookies and similar technologies to make your experience smoother, understand how people interact with our content, and improve our educational resources about business finance basics.
What Are Cookies and How Do They Work?
Cookies are small text files that websites place on your device when you visit them. Think of them as tiny notes that help websites remember things about your visit—like your preferences or where you left off reading an article.
When you return to ephyrixon.com, these files help us recognize your browser and recall certain information. Some cookies last only for your current session and disappear when you close your browser. Others stick around longer to remember you on future visits.
First-Party vs Third-Party Tracking
First-party cookies come directly from ephyrixon.com. We set these ourselves to make the site work properly and remember your settings. Third-party cookies come from external services we use—like analytics tools that help us understand visitor patterns across different websites.
Types of Tracking We Use
Essential Cookies
These keep the website functioning. Without them, basic features wouldn't work—like navigating between pages or accessing secure areas of the site.
Functional Cookies
These remember your choices and preferences. For example, they might recall which articles you've bookmarked or your preferred text size for reading.
Analytics Cookies
We use these to understand how visitors interact with our content—which topics are most popular, where people spend time, and what might need improvement.
Performance Tracking
These help us monitor site speed and technical performance so we can fix issues quickly and keep everything running smoothly.
We don't use cookies for targeted advertising or sell your browsing data to third parties. Our tracking focuses on making ephyrixon.com a better educational resource.
What Information We Collect
The data we gather through cookies typically includes:
- Pages you visit and how long you spend on each one
- Links you click and resources you download
- Your general location (city or region level, not your exact address)
- Device type and browser information
- How you found our site (search engine, direct visit, or referral link)
- Timestamp of your visits and return frequency
This information helps us see patterns—like which finance topics resonate most with Australian small business owners or where people get stuck when trying to find specific content.
Specific Cookies We Use
| Cookie Name | Purpose | Duration |
|---|---|---|
| session_id | Maintains your active browsing session | Session only |
| user_preferences | Stores your site settings and preferences | 6 months |
| analytics_token | Tracks visitor patterns and site usage | 2 years |
| content_progress | Remembers which articles you've read | 1 year |
| performance_monitor | Measures page load times and technical issues | 30 days |
How This Tracking Helps You
Here's what cookies actually do for your experience on ephyrixon.com:
Personalized Content
If you've been reading articles about cash flow management, we might suggest related topics about budgeting or financial forecasting. Cookies help us show you relevant resources without you having to search for them.
Progress Tracking
When you're working through our multi-part guides on business finance basics, cookies remember where you left off so you can pick up right where you stopped.
Site Improvements
By seeing which pages load slowly or where people frequently exit the site, we can identify and fix problems. Last month, analytics showed us that mobile users were struggling with a particular form—so we redesigned it.
Better Resources
Understanding which topics get the most attention helps us create more content on subjects that matter to Australian business owners. If we see strong interest in tax planning, we know to develop more resources in that area.
Managing Your Cookie Preferences
You have full control over how cookies work on your device. While essential cookies need to stay active for the site to function, you can disable functional and analytics tracking through your browser settings.
Browser-Level Controls
Every major browser lets you manage cookies. Here's where to find those settings:
- Chrome: Settings > Privacy and security > Cookies and other site data
- Firefox: Settings > Privacy & Security > Cookies and Site Data
- Safari: Preferences > Privacy > Manage Website Data
- Edge: Settings > Cookies and site permissions
You can block all cookies, accept only first-party cookies, or set your browser to ask permission before storing each one. Just know that blocking essential cookies will break some site functionality.
If you clear your cookies or browse in private/incognito mode, we won't be able to remember your preferences or track your progress through our educational content.
Data Retention and Storage
We don't keep cookie data forever. Here's our approach to data retention:
- Session cookies delete automatically when you close your browser
- Functional cookies typically last between 6 months and 1 year
- Analytics data gets anonymized after 26 months
- Performance monitoring data is retained for 90 days
We regularly review and delete outdated tracking data. If you haven't visited ephyrixon.com in over two years, we remove your associated cookie information from our systems.
Third-Party Services
We work with a limited number of external services that may set their own cookies when you visit ephyrixon.com. These include:
Analytics Providers
We use analytics tools to understand site traffic and user behavior patterns. These services collect aggregated data that helps us see trends across all visitors—not individual tracking of specific people.
Content Delivery
Some educational resources (like downloadable guides or worksheets) are hosted on content delivery networks that may use cookies to optimize download speeds and availability.
Each of these third-party services has its own privacy policy. We only work with providers who meet Australian privacy standards and treat user data responsibly.
Changes to This Policy
As we add new features or adjust how we collect data, this policy might change. We'll update the date at the top whenever we make revisions. Significant changes will be announced through a notice on our homepage.
We recommend checking back occasionally to stay informed about how we handle cookies and tracking. If you have concerns about any updates, you can always reach out to our team directly.
Your Rights and Options
Under Australian privacy law, you have several rights regarding your data:
- You can request information about what data we've collected through cookies
- You can ask us to delete cookie data associated with your visits
- You can opt out of non-essential tracking at any time
- You can file a complaint if you believe we've mishandled your data
To exercise any of these rights or ask questions about our cookie practices, contact us at the details provided below. We respond to all requests within 30 days.